Picking the Perfect Agent: What Star Buyers and Sellers Should Look For

October 19, 2026

I've been doing this for more than 24 years. And I can tell you from experience that most people don't start shopping for an agent until they've already decided to buy or sell. They want someone they like, someone who returns calls, someone who makes the process feel easy. All of that matters. But here's what I'd tell you if we were sitting across the table right now: likability doesn't get you an extra $20,000 at closing. It doesn't protect you from a bad builder contract. And it won't save you when the deal gets complicated and no one knows what to do next.

In Star, where inventory in September 2026 sat at 165 active homes with a median list price of $699,000 and homes averaging 44 cumulative days on market, you're not operating in a sleepy market where any agent can coast. You're in a market where buyers have options, sellers need to position their homes with intention, and both sides need someone who knows what they're doing when things don't go as planned.

So let's talk about what you should actually look for in an agent, whether you're buying or selling in Star.

Experience Matters Most When Things Get Complicated

Most real estate transactions go fine. The contract gets signed, the inspection happens, a few repairs get negotiated, and everyone closes on time. But the ones that don't go fine? Those are the ones that separate an experienced agent from someone who's winging it.

I've seen deals where the appraisal came in $30,000 low and the buyer threatened to walk. I've seen sellers in Rockbridge panic three days before closing because the buyer's lender changed the terms. I've seen buyers fall in love with a lot in Seneca Springs only to find out the setbacks and restrictions made the floor plan they wanted impossible to build.

When those situations happen, you don't want someone who's going to call their broker and ask what to do. You want someone who's been there before, knows how to work the problem, and can give you a real answer in real time.

That's what experience gets you. Not just knowledge of the process. But the ability to navigate the exceptions.

Every Fee Should Be Clear Before You Sign Anything

This shouldn't be controversial, but I'll say it anyway: if your agent can't explain their fees upfront, walk away.

Sellers, you should know exactly what you're paying in commission, what services that commission covers, and whether your agent is charging any additional fees for marketing, staging consultation, or administrative costs. Most agents in Star charge a percentage of the sale price. Some charge flat fees. Some do both. None of that is inherently bad, but you should know before you list.

Buyers, if you're working with a buyer's agent on new construction, ask how they get paid. In most cases, the builder pays the buyer's agent commission. But not always. And if your agent is charging you directly or asking you to cover part of their fee, you need to know that upfront.

I don't hide fees. I don't surprise clients at closing. And I don't think you should tolerate an agent who does.

Communication Is the Difference Between Confidence and Chaos

Here's a question I ask every seller and buyer I work with: how do you want me to communicate with you?

Some people want a call every other day. Some people want a weekly email recap. Some people want to text me at 9 p.m. if they have a question. I don't care which one you are, but I need to know so I can show up the way you need me to.

The agents who frustrate clients the most aren't the ones who lack experience. They're the ones who go silent. The ones who don't return calls. The ones who leave you wondering if your offer was submitted, if your listing photos are live, or if anyone even looked at your home this week.

In September 2026, Star had 131 homes under contract. That means buyers are making offers and sellers are accepting them. But it also means things are moving, and if your agent isn't keeping you in the loop, you're going to feel like you're guessing your way through the biggest financial transaction of your life.

You shouldn't have to chase your agent for updates. You shouldn't have to wonder if they're working. And you shouldn't feel like you're bothering them when you ask a question.

Positioning Is Everything for Sellers

If you're selling in Star, your home isn't just competing with the house next door. It's competing with 164 other active listings, including homes in Leighton Lake Estates, Saddlebrook, and Trident Ridge. Some of those homes are priced right. Some are staged well. And some are being marketed by agents who understand that a listing isn't just a number in the MLS.

That's where positioning comes in. The Seller's Edge System is built around the idea that your home should be prepared, priced, marketed, and negotiated with a real strategy. Not just listed and hoped for.

Ask your agent what their marketing plan looks like. Ask them how they price homes in your neighborhood. Ask them what they'd tell you to fix and what they'd tell you to leave alone. If they can't give you a clear answer, they're not positioning your home. They're just listing it.

In a market where the median sold price in September 2026 was $665,189 and homes spent an average of 44 cumulative days on market, positioning matters. Because the difference between a home that sells in two weeks and a home that sits for 60 days often comes down to how it was presented, not just what it's worth.

Buyers Need Protection Too

If you're buying in Star, especially if you're looking at new construction, you need an agent who knows how to protect your interests. The builder's sales rep is not your advocate. Their job is to sell homes for the builder. Your agent's job is to make sure you're not overpaying, that the lot premium makes sense, and that the contract doesn't include terms that work against you.

I've walked buyers through builder contracts in Sunfield Estates and Terrace Springs where the fine print included non-negotiable upgrade minimums and deposit forfeiture clauses. If your agent doesn't know how to read a builder contract, you're at risk.

Same goes for resale homes. If your agent can't explain why a home in Silkwood is priced $50,000 higher than a comparable home in Trapper Ridge, or why one home has been on the market for 60 days while another sold in 10, they're not doing their job.

Your agent should be asking questions, running comps, and making sure you're not buying a home just because it's pretty. Not every pretty home is a smart buy.

What Made You Confident in Your Agent?

I'm curious. If you've bought or sold a home in Star or anywhere in the Treasure Valley, what made you feel confident in the agent you chose? Was it their experience? Their communication? The way they handled a tough negotiation? Or was it something else entirely?

I'd love to hear your answer. Because I think the best way to pick an agent is to know what mattered to someone else who's already been through it.

If you're still figuring out who to work with, here's what I'd be looking at if I were in your shoes: someone with real experience, someone who's upfront about fees, someone who communicates the way you need them to, and someone who treats your transaction like it's the only one that matters, even when they're juggling ten others.

That's the standard. And if your agent doesn't meet it, keep looking.

Have more questions about selling your Star home? Visit our Star Home Selling FAQ for straight answers on pricing, closing costs, timing, and more.

Barry Lance | Owner/Broker/Realtor® | 208-488-1433 | [email protected] | LanceRealty.com

Barry Lance

Barry Lance

Barry dedicated several years to international business, where he led global campaigns and negotiated high - stakes deals across diverse cultures and time zones. This experience equipped him with a profound understanding of strategic marketing, cross-cultural communication, and the significance of positioning. Skills that distinctly differentiate him in the real estate sector. He excels at marketing properties to the right audience, crafting compelling narratives that inspire action, and negotiating deals with both confidence and precision. With over 20 years of experience as a Real Estate Broker, Barry’s work extends beyond mere transactions. He emphasizes the importance of building long-term relationships and achieving results that align with his clients’ objectives, whether they are first-time buyers, seasoned investors, or families seeking a new beginning. Barry’s passion lies in assisting people in making informed and intelligent real estate choices. He adopts a hands-on, data-driven approach and is deeply committed to serving his clients’ best interests. Whether advising sellers on how to enhance their home’s value or helping buyers navigate the complexities of a cross-state move, he infuses clarity, strategy, and a personal touch into every phase of the journey. Additionally, Barry is a loving father and grandfather who enjoys spending time with his awesome grandkids!

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